What the hell is an audience monetization agency? Here's everything we do

For more than a decade, FatChilli has helped publishers worldwide solve one of their biggest issues – how to monetize audiences better. We started with ads and built an impressive team and technology that maximizes revenue.

Soon, we realized the landscape is shifting and more publishers are striving to build more meaningful relationships with their readers. But they lacked the tools and had to split focus between product development, catering to audience needs, and producing meaningful content people would be willing to pay for.

Certified byGoogle

Supported byDenník N

Member ofiab.slovakia

REMPintegrator

That’s why we partnered with Denník N, an independent news organization leading media innovation. Denník N has quickly gained global recognition after dozens of journalists left a major daily in protest after an oligarch-linked group acquired it. It is funded primarily by its large base of over 70,000 subscribers, which is an impressive feat in a country of 5,5 million.

We had been collaborating with them for a while on their open‑source suite for audience revenue called REMP, and later, they decided to invest in us.

FatChilli had been trusted and works with publishers on three continents and delivers a full suite of audience monetization tools from ads to subscriptions and beyond.

How can FatChilli help your organisation?

Ads solutions

Take the next step in how you monetize your audience and go beyond AdSense. FatChilli will help you increase your ad revenue with premium demand. With us, you get a reliable partner eager to push your monetization to the next level.

• ProTag – One tool to automate, optimize, and control your ad stack
• Rewarded Ads – Turn audience attention into revenue with an opt-in format that users accept
• FatPlayer – Grow video ad revenue even without producing video

Engagement & monetization

News publishers of all sizes have been adopting REMP – Reader Engagement and Monetization Platform to engage readers on their websites, help build habits, turn anonymous users into registered, and convert them into paying supporters.

• CRM – Manage users and subscribers with a unified view
• Beam – Real‑time analytics and conversion insights
• Mailer – Newsletters and automations that drive conversions
• Campaign – On‑site campaigns to target audiences with the right message at the right time
• Modules – Dozens of modules developed per request from various publishers

Web & Apps

Do you also need a new website or an app? No problem. Our team of designers and developers has helped many publishers update their online presence. Thanks to the latest technologies, we can bring your app to life in no time.

Data

Data runs across everything we do for publishers. It informs our ad-tech strategy and helps us understand audience behavior to tailor features to their needs. We also work with our clients to help them find the right insights and act on them.

Product Thinking

As an audience monetization agency, our mission is to help our clients in various regions and different local situations. One of the advantages of working with us is that you get to leverage our teams’ know-how. We are also happy to come up with a strategy just for you.

About us

Zoom in

Part of the leadership at our offices in Bratislava, located in a historic villa. 

FatChilli is a Google Certified Publishing Partner based in Bratislava and has worked on hundreds of projects across more than 1,000 monetized domains. We work with leading independent publishers that want to diversify their revenue and build sustainable subscription-based income.

In 2018, the FatChilli team began helping Dennik N develop REMP, or Reader Engagement and Monetization Platform, an open source software and subscription platform enabling journalists to connect directly with readers, which also received support from the Google Digital News Innovation Fund.

Within two years, Dennik N had 57,000 paying subscribers, securing a loyal following that allowed them to continue producing high-quality, long-form journalism for readers. FatChilli has since implemented REMP at dozens of outlets worldwide.

Get in touch with us

If what you read above seems a fit with your needs, we would be happy to talk to you, assess your needs, and plan the next steps.

Take the first step and fill in the form below.

In the meantime, you can read our insightful case studies or watch/listen to our interviews with leading experts. And don’t forget to follow us on LinkedIn.